What’s a 7-Day EPC?

EPC stands for Earnings Per Click and is displayed on all Dynu In Media’s campaigns. It’s an average revenue publisher earn on a particular campaign and is calculated on a per-click basis. This number isn’t a guarantee of how much a publisher will earn by promoting an offer but is simply a tool for publishers to gauge their potential interest in running a campaign and evaluate their conversion possibilities compared to the average across the network.