How Much Do Affiliate Marketers Make?

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Affiliate marketing allows influencers and enterprising creators to diversify their income streams. Moreover, it helps them to tap into chances to gain “passive income.” So, how much do affiliate marketers make in 2023? What are the potential niches you can explore to get high commissions? Keep reading this post with Dynu in Media to answer all these questions!

How Much Do Affiliate Marketers Make
How Much Do Affiliate Marketers Make

How Much Do Affiliate Marketers Make?

Due to the passive earning potential of affiliate marketing, there’s no real limit on what a performance marketer can create.

What’s The Average Affiliate Marketing Income?

Here are some stats on the average income of affiliate marketers you should know.

Regarding PayScale, the average yearly affiliate marketing passive income is %51,217. The top 10% of affiliate marketers create $71,000, while the bottom 10% create $37,000.

Besides, Glassdoor’s affiliate marketing income statistics set potential earnings even higher. Affiliate marketers can earn an average of $65,800, ranging between $83,000 at the top and $42,000 at the low.

Affiliate marketing passive income has been the highest forecasted by ZipRecruiter, at $154,700 for one year. It also forecasts the average affiliate marketing for each month’s income at $12,892 and each week’s average income at $2,975.

Whichever forecasts you should go with, it is obvious that several affiliate marketers are doing very well.

Categorizing affiliate marketers by earnings

Niall Roche of Authority Hacker dives affiliate marketers into 4 categories:

  • Starter – $0 to $1000 per month.
  • Intermediate – $1000 to $10,000 per month.
  • Advanced – $10,000 to $100,000 per month.
  • Super Affiliate – Over $100,000 per month.

If you are a starter in affiliate marketing, you may consider $100,000 each month an impossible dream. However, people make that much.

Pat Flynn is an example of how you can begin making money fast if you have a pre-existing audience. Flynn has created an audience for his website by writing and selling an eBook that assisted audiences in passing an exam in the architecture industry. This implied that he had some eyes on his blogs when starting to promote affiliate items.

If you’re an absolute starter, you will need a lead time to build an interest in your site before you expect to make affiliate sales.

In a survey, we conducted for the Affiliate Marketing Benchmark Report 2022 explored that 3.78% of the survey respondents made over $150,000 yearly affiliate income, 7.94% from $100,000 to $150,000, 5.15% from $50,000 to $100,000, 16.21% between $10,000 and $50,000, and 57.55% under $10,000. Though most obviously come into the bottom category and are still starters regarding the Authority Hacker categorizations, there are enough successful affiliate marketers to give hope to those who don’t make their mark.

Revenue vs. net profit

When answering how much money affiliate marketers create, you have to look closer into account actual net profit numbers – not revenue.

Revenue is the money a business creates before expenses are taken out. Net profit is the money it creates after costs are accounted for.

Thus, profit is the amount the business creates for the year.

That’s why we say most affiliate marketers create from $30,000 to $50,000 yearly. This implies profits after expenses.

Affiliate marketers create money via commissions. They promote a business’s goods or services on their preferred through unique affiliate links. Once an audience clicks on this link and buys a product, the affiliate marketer gets a commission.

If you’re looking for an affiliate network with high commissions, Dynu in Media is an excellent option. Besides, we have various offers with high payouts, 24/7 support, and partner bonuses. Register it right away! And you can start making money online from now!

Top 5 Niches With Highest Affiliate Commissions In 2023

Top 5 Niches With Highest Affiliate Commissions
Top 5 Niches With Highest Affiliate Commissions

After knowing “How much can you make with affiliate marketing?” let’s move on to 5 niches with the highest affiliate commissions to create much money.


This is an example of these weird niches you wouldn’t think of.

However, that does not take away from the fact that affiliate programs, such as Puffy Mattress, pay more than $300/per sale. And there are lots of familiar mattress affiliate programs in the market.

In fact, this niche is super competitive; several kinds of mattress mafia are holding the show in the background.

Web Hosting

Next, we have web hosting affiliate programs – the granddaddy of them all.

This niche is where new affiliate marketers can create serious money; affiliate programs often provide between $50 to $500 per sale.

But, here is the catch!

Several of the worst web hosting companies provide the highest payouts. The other side of that coin is that you can also promote web hosts, such as Kinsta, the best in their class, and they have a good affiliate program.


In modern days, people look at you funny if you have not been on an online dating site at least one time in your life. Thus, this niche is very potential.

With dating affiliate programs, their payouts range between $10 per lead-up and $120 per sale made via your affiliate links.


Most people do an awful job of managing their money. That’s why they have many credit card debts and a credit rating that would embarrass a crack addict.

It means there is a continued demand for services and goods to assist them in fixing their money problems.

You will find several pretty hefty commissions when you dig down into the different finance affiliate programs.

The good programs pay between $50 and $100 per lead referred from your website. Thus, you need to make as few as 30 sales each month to create a job replacement income.


Luxury products cost a lot of money; thus, there should be a lot of luxury affiliate programs to promote.

Villiers Private Jets is a prime example. They pay affiliate marketers a 30% cut of whatever a charter flight costs, and that repeats for the customers’ lifetime.

How To Maximize Your Affiliate Profits

Here are some ways to maximize your affiliate profits, as bellow:

Choose the right affiliate program & products

To achieve revenue as an affiliate marketer, your customer needs to connect with what you are saying. The goods or services you promote need to be items they really want. Mistaking this can interrupt your success and decrease your credibility and customer.

If you are curious about where to figure out goods or brands to work with, don’t worry. There are a bunch of affiliate marketplaces:

  • CJ Affiliate.
  • ShareASale.
  • AvantLink.
  • ClickBank.
  • Affiliate Future.
  • FlexOffers.
  • LinkConnector.

Another selection is to visit the websites of the goods and services you use and want to see if they have an affiliate program. Big companies usually have programs they promote on their site, like the Shopify Affiliate Program and Amazon Associates.

Improve your conversion rates

You should make small changes to your website that attract more visitors to click your links and purchase your recommendations.

Generally, things you can do to improve conversions include:

  • Create CTA (Call to action) boxes for your recommended goods.
  • Use high-quality images.
  • Make the best product stand out.
  • Build your brand and focus on E-A-T (expertise, authority, trust).
  • Show comparison tables; thus, your readers can fast see differences.

Negotiate for better rates

Next, the fastest and easiest way to increase your affiliate profits is by negotiating a better rate from your affiliate partners.

This will not work for generic programs, such as Walmart and Amazon; however, it definitely works for smaller brands. Moreover, if you send your partners a good amount of traffic, it does not matter for them to increase your commission.

Demonstrate it to indicate that you will use the extra profits to reinvest and promote them even more.

Doing it via the phone or sending a well-worded email can increase your commission by one of two percent.

Double down on SEO for more traffic

You just get money from an affiliate link if people absolutely see it, click it, and buy or sign up for an offer. That implies that your affiliate commission relies directly on how many eyes you get on your social media account or site.

If you want to increase the figure for audiences to your website (or YouTube channel), follow the best practices of SEO (search engine optimization).

You know, “How much do affiliate marketers make in 2023?”. Generally, the most excellent affiliate marketers are making below $100,00 yearly; however, many are making much more. To maximize your profit, you can apply some ways: better your conversion rates, select the right affiliate programs and goods, etc. Dynu in Media hopes you can make use of this knowledge above for your business and succeed in the future.

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